Effective Date: July 31, 2026
Heritage & Crafte (“we,” “our,” “us”) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website (the “Site”) or make a purchase from us.
Please read this Privacy Policy carefully. By using our Site, you agree to the collection and use of information in accordance with this policy.
We collect personal information that you voluntarily provide to us when you:
Place an order: name, billing address, shipping address, email address, phone number, and payment information.
Create an account: username, email address, and password.
Contact customer service: any information you provide in your messages.
Subscribe to our newsletter: email address.
Upload custom design files: images, text, or other content you submit for customization.
We may also automatically collect certain information when you visit our Site, including:
Device and usage data: IP address, browser type, operating system, referring URLs, pages viewed, and time spent on the Site.
Cookies and tracking technologies: see Section 6 below for more details.
We use the information we collect for the following purposes:
| Purpose | Description |
|---|---|
| Order Processing | To process and fulfill your orders, including production, shipping, and providing order confirmations and tracking information. |
| Customer Service | To respond to your inquiries, resolve disputes, and provide support. |
| Customization | To produce custom and personalized products according to your specifications. |
| Payment Processing | To process payments and prevent fraudulent transactions. |
| Communication | To send you order updates, promotional offers, and newsletters (you may opt out at any time). |
| Site Improvement | To analyze how you use our Site and improve user experience. |
| Legal Compliance | To comply with applicable laws, regulations, and legal processes. |
We do not sell, trade, or rent your personal information to third parties. However, we may share your information with trusted third-party service providers to help us operate our business, including:
| Service Provider | Purpose |
|---|---|
| Payment Gateways | To process credit card and other payments securely. |
| Shipping Carriers (SF International, DHL) | To deliver your orders and provide tracking updates. |
| Production Partners | To manufacture custom products based on your specifications. |
| Email Service Providers | To send order notifications and marketing communications. |
| Analytics Providers | To help us understand how visitors interact with our Site. |
All third-party service providers are contractually obligated to protect your information and use it only for the services they provide to us.
We may also disclose your information if required by law, to protect our rights, or in connection with a business transfer (e.g., merger or acquisition).
Our business operates globally. Your information may be transferred to and processed in countries other than your country of residence, including China, where our production facilities are located. These countries may have different data protection laws than your country.
By using our Site and providing your information, you consent to the transfer and processing of your data in these countries. We take reasonable steps to ensure your data is treated securely and in accordance with this Privacy Policy.
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These include:
SSL encryption for all data transmitted between your browser and our Site.
Secure payment processing through trusted PCI-compliant payment gateways.
Restricted access to personal information only to employees and contractors who need it to perform their duties.
While we strive to protect your information, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security.
We use cookies and similar tracking technologies to enhance your experience on our Site. Cookies are small text files stored on your device that help us:
Remember your preferences and shopping cart contents.
Understand how you navigate our Site.
Provide personalized content and advertisements.
Types of cookies we use:
| Type | Purpose |
|---|---|
| Essential Cookies | Required for the Site to function properly (e.g., shopping cart, checkout). |
| Preference Cookies | Remember your settings and preferences. |
| Analytics Cookies | Help us analyze Site usage and performance. |
| Marketing Cookies | Deliver relevant ads and track campaign effectiveness. |
You can manage or disable cookies through your browser settings. However, please note that disabling certain cookies may affect the functionality of our Site.
Depending on your location, you may have the following rights regarding your personal information:
| Right | Description |
|---|---|
| Access | Request a copy of the personal information we hold about you. |
| Rectification | Request correction of inaccurate or incomplete information. |
| Erasure | Request deletion of your personal information (subject to legal obligations). |
| Restriction | Request restriction of processing in certain circumstances. |
| Data Portability | Request transfer of your data to another service provider. |
| Objection | Object to processing of your data for marketing purposes. |
| Withdraw Consent | Withdraw your consent at any time (where we rely on consent). |
To exercise any of these rights, please contact us using the information in Section 10 below. We will respond to your request within 30 days.
We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.
Specifically:
Order data: Retained for up to 7 years to comply with tax and accounting requirements.
Account data: Retained until you delete your account.
Marketing data: Retained until you unsubscribe.
Customer service communications: Retained for up to 2 years for reference.
When we no longer need your information, we will securely delete or anonymize it.
Our Site is not intended for children under the age of 16. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal information, please contact us, and we will delete such information promptly.
If you have any questions, concerns, or requests regarding this Privacy Policy, please contact us:
Email: sales@heritcus.com
WeChat: +86 1379280546
WhatsApp: +86 1379280546
Online Chat: Available on our website (Weekdays, 9:00 AM – 6:00 PM Beijing Time)
We will respond to your inquiry within 24 hours.
We may update this Privacy Policy from time to time. When we do, we will revise the “Effective Date” at the top of this policy. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.
Your continued use of our Site after any changes constitutes your acceptance of the updated Privacy Policy.